Sage and Saddle

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Sage and Saddle

Sage and SaddleSage and SaddleSage and Saddle
Home
Shop
Book a Private Event
Hat Bar Experience
Contact Us
Hat Sizing Guide
About Us
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Custom Cowboy Hats, Made One at a Time

Custom Cowboy Hats, Made One at a TimeCustom Cowboy Hats, Made One at a TimeCustom Cowboy Hats, Made One at a TimeCustom Cowboy Hats, Made One at a Time

Custom hats. curated finds. western living.

Choose the shape, color, band, hardware and brand mark.

Shop Our Collection

Custom Cowboy Hats, Made One at a Time

Custom Cowboy Hats, Made One at a TimeCustom Cowboy Hats, Made One at a TimeCustom Cowboy Hats, Made One at a TimeCustom Cowboy Hats, Made One at a Time

Custom hats. curated finds. western living.

Choose the shape, color, band, hardware and brand mark.

Shop Our Collection

Sage & Saddle makes custom cowboy hats one at a time. You choose the hat style, color, band, hardware and brand mark, and we build it by hand. Finished hats run $160 to $699.99. Every hat is made once and never repeated, so no two leave the bench the same.

What Makes a Cowboy Hat Custom

Sage and Saddle founder in a custom cowboy hat at the brand's market booth, with hats, bands and jew

Shaped, Sized and Finished for One Person

A custom cowboy hat is shaped, sized and finished to one person's specifications instead of pulled off a shelf. At Sage & Saddle you choose the style, color, band, hardware and brand mark, and we build it by hand. Finished hats run $160 to $699.99, and every hat is made once and never repeated.

Two best friends. One shared love for the American West.

What started with custom hats has grown into a carefully curated western lifestyle brand inspired by ranch life, vintage treasures, craftsmanship and timeless fashion.

From one-of-a-kind hats to vintage finds, jewelry, leather goods and home decor, everything we carry is chosen because we'd proudly wear it or display it ourselves. Read more about Sage & Saddle.

Design Your Own Cowboy Hat in Six Steps

Woman wearing a custom tan cowboy hat with a hand-burned brand pattern across the brim

01 Choose Your Hat Style

Cowboy or fedora. This is the foundation everything else sits on.

02 Select Your Color

Bone, fawn, black, green, mushroom and more. Neutral or bold, your call.

03 Build Your Band

Linen or silk in the color you want. Minimal, layered or textured.

04 Add Hardware

Gold or silver chain detailing for a modern western edge.

05 Signature Details

Feathers, earrings, cards, charms and anything else that fits your story.

06 Brand It

Symbolic or letter brands, burned in, so the hat is unmistakably yours.

How Much Does a Custom Cowboy Hat Cost?

The Short Answer

Signature Cowboy Hats: $160 to $239.99

Signature Cowboy Hats: $160 to $239.99

Custom cowboy hats at Sage & Saddle cost between $160 and $699.99. Price depends on the hat you start with and how far you take the build: shape, color, band, hardware and brand mark. Kids' hats are $75 and sun hats are $55. Every hat is built by hand, one at a time.

Signature Cowboy Hats: $160 to $239.99

Signature Cowboy Hats: $160 to $239.99

Signature Cowboy Hats: $160 to $239.99

The Stardust Horseshoe Cowgirl is $160. The Denim Darlin' is $199.99. The Black Stallion is $239.99. Each one is shaped, finished and detailed by hand.

One-of-One Pieces: $300 to $699.99

Signature Cowboy Hats: $160 to $239.99

One-of-One Pieces: $300 to $699.99

The One-of-One Denim Patchwork Cowboy Hat is $300. The Tattooed Cowgirl is $699.99. These are single builds. When one sells, it is gone.

Kids' Hats: $75

What Moves the Price

One-of-One Pieces: $300 to $699.99

The Little Wrangler and the Moon Child are $75 each. Both are kids' fedoras, built for smaller heads.

Sun Hats: $55

What Moves the Price

What Moves the Price

C.C New York straw sun hats are $55. Shade for warm weather that still reads western.

What Moves the Price

What Moves the Price

What Moves the Price

The base hat sets the floor. From there the cost tracks the work: shape, color, band, hardware and brand mark. A simple build sits at the low end. More color work, more hardware and more detail move it up. See what is on the bench now when you shop our custom cowboy hats.

Know what you want? Come build it.

Contact Us
Shop the Collection

Every Hat, Built One at a Time

These hats already exist, finished and waiting on one person. The Stardust Horseshoe Cowgirl, The Denim Darlin', The Black Stallion, the One-of-One Denim Patchwork Cowboy Hat and The Tattooed Cowgirl were all built at our bench, one at a time. When one sells it is gone, because we do not repeat a build.

View All Hats
Woman in a custom bone cowboy hat with a hand-shaped crown, photographed in profile in golden grass
One of One

No Two Hats Leave the Bench the Same

Two people can start from the same hat style and leave with nothing alike. The color, the band, the hardware, the details and the mark are separate choices, and the combinations do not run out. Your decisions shape the hat from the crown up, and it finishes with your own mark burned in.

Every Hat We Build Includes

  • The shape you choose
  • A band built for your hat
  • Gold or silver hardware
  • Signature details, chosen by you
  • Your own burned brand mark
  • A fit taken from your head

Custom Hat Bands, Hardware and Branding

What Goes Into a Custom Hat Band

A custom hat band is the strip that wraps the crown, built for one hat instead of pulled off a rack. The band is where a hat stops being a hat and starts being yours.

Choose the material and the color, linen or silk, then decide how far it goes: minimal, layered or textured. Add gold or silver chain detailing. Add feathers, charms, cards or anything else that fits your story.

Finish it with your own mark, symbolic or lettered, burned into the hat. We also add bands, hardware and brand marks to hats you already own. You can also build one in person at the Hat Bar experience.

Bone custom cowboy hat with a woven blue hat band and a burned horseshoe brand mark

What Our Customers Say About Sage & Saddle

Bridal Parties, Girls Nights and Corporate Hat Bars

Bridal Parties

Bridal Parties

Bridal Parties

Hats built with bands and hardware matched to your colors. The bride's hat is branded with her new last name.

Girls Nights

Bridal Parties

Bridal Parties

The full run of colors, bands, charms and brand marks, with your group at the bench together.

Wedding Day Hat Lounge

Corporate and Brand Events

Corporate and Brand Events

We set up on site so guests build a hat and take it home as the favor.

Corporate and Brand Events

Corporate and Brand Events

Corporate and Brand Events

Company brand marks burned into every hat, for activations and client gifting.

Custom Cowboy Hat Questions

The questions we are asked most about building a custom cowboy hat

Custom hats at Sage & Saddle run from $160 to $699.99. Kids' fedoras are $75 and sun hats are $55. The Stardust Horseshoe Cowgirl is $160, The Denim Darlin' is $199.99 and The Black Stallion is $239.99. A fully custom build is priced by the design and includes the hat, a custom band, hardware, signature details and a burned brand mark.


You choose the style, the color, the band, the hardware, the signature details and the brand mark. We place the order and build the hat by hand.


A custom hat build covers every choice that makes the hat yours. You pick the silhouette and the color, then decide how the band is put together and whether the hardware reads gold or silver. From there you add the details you want, we burn your mark into the hat, and we size it to a measurement taken off your own head. Nothing is pulled from a rack.


Yes. We add bands, hardware, feathers, charms and brand marks to hats you already own. Bring it in and we will work with it.


Run a soft tape around your head about a quarter inch above your eyebrows and across the widest part of the back. Record it in centimeters. Between sizes, go up and use the adjustable inner band. For the full chart, see our hat sizing guide.


Yes. The build runs the same for everyone. We stock kids' fedoras and smaller crowns, and kids can build their own hat alongside you.


Come Build Your Hat

Private appointments and event bookings available

Contact Us

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